When coming up with my former portfolio projects I knew I wanted to do something different with my photography. I didn’t know exactly what I wanted to do until I went grocery shopping. I came across the very artsy and fun cans by Monster. That’s when the creative in me started brainstorming a bunch of ideas. Although not all of my ideas worked, I ended up with the project I have now, which is one of my favorite projects ever.
When designing from scratch you never really know how it’s going to turn out, or even if it will work. That is exactly what happened with my first plan. My first idea was to photograph the cans and so how to figure out how to cut the cans in half to make it look like the cans were being sliced. Then when the cans were sliced you could see what ingredients were used in each juice.
WELL… Unfortunately, that did not go as planned. I was not able to figure out how to make the cans look like they were being sliced. The amount of research did and the YouTube videos I watched were absurd. So I decided to move on to plan b.
Plan B thankfully went a lot smoother. After struggling with my first plan it was time to put my head down and really get to work. I decided to go a different route and do something with water. I gathered my supplies and started my product photoshoot. I ended up going to a pet store and purchasing a 10-gallon fish tank and filling it and shooting through the glass. This is something I had never done before, and I was so happy with the results. I was able to get the photos that I wanted for my project.
The process of this project was long but super rewarding all at the same time. Trying to figure out exactly how to photograph the monster cans was the most challenging part. I was finally able to figure out the perfect way to photograph each one. After taking the pictures I was then able to edit each one and add in the fruits that were in the ingredients. Everything seemed to slowly come together when I added the tagline "immerse yourself in creativity".
The design came together more quickly than I thought especially after I saw what I was capable of after I took the photos. I went back and forth with the tagline splash into creativity and immerse yourself in creativity. I was able to make a decision and chose "immerse yourself in creativity". This not only fit better but really connected the whole project because of the artist that was involved with designing the cans.
Results and Learnings
I learned quite a bit from this project. It taught me that not everyone is going to like your designs. I look back on when I first completed this project and am very pleased with what I did, and I am thankful that my instructors were there to push me.
This project was one of my favorite projects I have completed. It pushed my limits in design as well as photography. It allowed me to challenge myself it is the best way possible. I was able to see what I am capable of in design and photography.